Welcome to MetaThink
The changing nature of the competitive business landscape, shortening product life cycles, and the entire pace of business life and decision making, necessitates a new thinking order as a means of creating competitive advantage.
Dr Billy Coop is the owner of MetaThink, an organization that focuses on coaching and improving the thinking and effectiveness of individuals and organisations. Billy created and developed a powerful attention-directing thinking framework called the ROTAR Discipline. This framework and process enables people to improve their thinking by encouraging and disciplining them to develop a questioning culture and in so doing improve the quality of their thinking and performance.